Recently, the list of winners for the 17th National College Students Advertising Art Competition has been officially announced. UNN's faculty and students have secured 3 second prizes, 2 third prizes, and 14 excellence awards at the national level, along with 17 first prizes, 38 second prizes, and 43 third prizes in the Guangxi regional competition. UNN has been honored as an "Outstanding Participating Institution" in the Guangxi region with an outstanding second-place overall score, while three teachers—Huang Ru, Deng Haibei, and Li Sha—have each earned the title of "Outstanding Supervisor" by ranking among the top five in terms of accumulated points.
The National College Students Advertising Art Competition is a large-scale, widely-covered national liberal arts competition for colleges and universities, characterized by a high level of participation and exceptional quality of works. The competition features both public welfare and corporate-sponsored themes, encompassing eleven categories: graphic design, video production, animation, interactive media, radio broadcasting, planning proposals, copywriting, UI design, technology, marketing entrepreneurship, and public welfare. Through a practical model of "real-world problems, real-world solutions," it forms a closed-loop ecosystem of "corporate problem-setting - campus problem-solving - market validation." It is reported that this year's competition received a total of 582,359 entries from 1,897 universities across 29 regional competitions nationwide, with only 6,419 entries ultimately winning national awards, highlighting the fierce competition.
Nanning University has consistently organized students to participate in this competition for many years, diligently conducting school-level evaluations and providing expert guidance, maintaining excellent performance throughout. By integrating the competition into the curriculum, the school introduces corporate and public welfare themes into the classroom, fostering students' innovative thinking, market insight, and practical application abilities, while enhancing their sense of national identity and commitment. This approach achieves the goals of promoting learning, teaching, and innovation through competition.
